Tuesday, August 3, 2021
Home Technology Facebook’s Newsletter Platform Bulletin Launched to Rival Substack

Facebook’s Newsletter Platform Bulletin Launched to Rival Substack


Facebook launched its newsletter product “Bulletin” on Tuesday, a standalone platform for free and paid articles and podcasts that will aim to rival Substack.

CEO Mark Zuckerberg announced the platform, which is live at Bulletin.com, and introduced some of the writers that the company has recruited in a live audio room on Facebook.

Facebook is pushing to compete in the fast-growing email newsletter trend, as high-profile journalists and writers have left media companies over the past year to strike out on their own.

Self-publishing platform Substack is a leader in helping writers sell email subscriptions, and has lured journalists with cash advances. Other tech companies are also competing in the field, including Twitter, which acquired newsletter platform Revue.

Facebook said it would not take a cut of Bulletin creators’ revenue at launch and that creators can choose their own subscription prices. It is launching the platform with a number of high-profile personalities and writers, including sportscaster Erin Andrews, author Malcolm Gladwell and “Queer Eye” star Tan France.

The social network has had a tumultuous relationship with the news industry, which came to a head in February after a showdown with the Australian government over paying news outlets for content. Following the conflict, Facebook pledged to invest $1 billion in the news industry globally over the next three years.

The company said the articles and podcasts would also be available through the Facebook News Feed and through Facebook’s News section.

“We built Bulletin on a separate website to enable creators to grow their audience in ways that are not exclusively dependent on the Facebook platform,” it said on the new site.

Facebook said it was primarily launching with U.S. creators and it was not accepting new ones at this time. But it said the Bulletin site was available worldwide and it would look to add more international names after the beta test.

In April, Facebook said it would pay $5 million to recruit independent local journalists to write for its new publishing platform.

© Thomson Reuters 2021




Source link

RELATED ARTICLES

4 Reasons you should buy an R4 karte

You can certainly do wonders with your Nintendo DS gaming console when you have the R4 karte available to be used with it. If...

For What Reason The Laptops Are Significant?

Innovation is progressing quickly in this day and age. PCs are turning out to be increasingly more significant these days - essentially...

Here’s Why You Should Choose LG Refrigerator To Keep Your Food Fresh

LG is one of the leading consumer durable brands in India, occupying about 30% share in the refrigerator market segment. LG refrigerators...

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Most Popular

10 easy Ways To Green Up

Everybody appears to have a "ten ways to go green ' list these days. But I believed I might give you some simple things...

10 iPhone Applications for Business

The iPhone has created waves of techno style since it was first introduced. iPhone has been brilliantly designed, fast and has an overall functionality...

Top 6 Online Movie Streaming Sites That Are Popular in 2021

Today, internet speeds and streaming services have advanced to the point where we routinely watch our favourite movies online. Streaming has become...

10 Best Health Tips

Well -- they're simple, easy to do, cost you little or nothing, and they work! Because it's often hard to get started, most of...

Recent Comments